Speakers

Kate has been working in exhibitions and conferences for over 25 years. She has been responsible for the successful delivery of brand strategies and campaigns for hundreds of events, including the largest B2B event in the UK, Spring Fair, and the multi-award-winning New Scientist Live. Kate continues to advise clients on market position, brand strategy and tactical delivery. She also provides best-practice training, templates, and guidance for in-house teams.

Kate’s areas of expertise:
Brand and event marketing strategy | Marketing audits | Recruitment issues | Team structure and remuneration | Contingency planning | Process structure | Targets and goal setting | Mentoring | Best practice training | Budgeting & financial planning