Dawn Barclay-Ross
Dawn Barclay-Ross is an award-winning international event director and cross-border trade architect with over a decade building face-to-face B2B exhibitions connecting capital, commerce and innovation at scale. Founder of Fund Expo at Kensington Olympia and Capital Connect Events — which is launching a US events series — her historic portfolio spans The Eye Show (now 100% Optical) and 14 global exhibitions across the UK, UAE, USA, Europe and Asia.
Dawn has engineered AI-driven trade infrastructures that bridge institutions, government trade bodies and private capital to accelerate cross-border investment and market entry. A Forbes contributor and recognised voice in international trade press, she brings a data-driven, cross-sector perspective to audience growth and B2B event strategy.
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25-Aug-2026EN Launch Club: Trade Shows EditionThe Audience Growth Playbook: Marketing Strategies for Modern Trade Shows