09:00
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Content Theatre
10:05
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Content TheatreAn exceptional revenue leader explores:• How AI and buyer expectations are reshaping sales.• What an elite revenue organisation will look like.• Where AI will materially improve performance.• Which ca ...
10:45
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Content TheatreCreating predictable pipelineHow can event businesses generate consistent new-business opportunities when buyers are increasingly difficult to reach? Turning rebook into year-round growthHow can organ ...
11:30
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Content TheatreSenior buyers respond to real, anonymised exhibition sales approaches and reveal:• What earns their attention.• What creates or damages confidence.• What helps them gain internal approval.• Why appare ...
12:05
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Content Theatre
13:00
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Content TheatreTwo senior event revenue leaders reveal how their teams have secured substantial strategic partnerships rather than simply selling stands or standard sponsorship packages.The session explores:• Identi ...
13:35
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Content TheatreThree event businesses demonstrate different levels of AI maturity: AI for productivity: Removing administration and giving salespeople more time to sell. AI for sales execution: Improving targeting, ...
14:10
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Content TheatreCreating predictable pipelineHow can event businesses generate consistent new-business opportunities when buyers are increasingly difficult to reach? Turning rebook into year-round growthHow can organ ...
14:55
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Content TheatreA practical working session that gives leaders a repeatable framework for evaluating sales and AI technology.Each table starts with a genuine commercial challenge and determines what an effective solu ...
15:40
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Content TheatreA concise, high-energy conclusion that brings together the major lessons from the day. • What should revenue leaders protect as distinctly human?• What should they now enable or improve through AI?• W ...

