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EN Indy Expo & Awards 2024

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Successful Geo-Cloning of Exhibitions

25 Oct 2024
The Organisers Office
The Organisers Office

Geo-cloning or geo-adaption, the strategic replication of successful events in different geographical locations, is a proven method to expand reach and capitalise on successful formats. Join us for an insightful panel discussion exploring the benefits and challenges of this approach. Learn how to ensure a successful clone is created without negatively impacting the main event.

Speakers
Tristan Norman, Group Director - Nineteen Group
Laura Shapiro, Portfolio Director - CloserStill Media
Helen Woodbridge, Head of Business Development - Easyfairs