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EN Indy Expo & Awards 2024

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Is anyone there? 5 ways to avoid desperate messaging to your reg list

25 Oct 2024
The Show Floor
The Show Floor

In today's competitive exhibition landscape, retaining exhibitors is crucial for long-term success. This interactive session will explore the pivotal role of independent exhibition organizers in educating and supporting their exhibitors to achieve their goals. Despite the lack of formal education programmes for corporate exhibition managers in the UK, organizers can still drive exhibitor success through proactive engagement and support. We’ll discuss strategies to enhance exhibitor satisfaction, reduce churn, and foster long-term partnerships, ensuring that both organizers and exhibitors achieve their respective objectives and return on investment.

Speakers
Rebecca King, General Manager, Solar & Storage Live - Terrapinn
Tom McMahon, CEO - MCM